Reasons why your salons need an online booking

Are you interested in the advantages of online booking for the hair and beauty industry? Online booking is increasingly becoming the standard for both customers and businesses. With more individuals making purchases and scheduling appointments online, it is becoming more popular in salons, spas, and clinics due to its ease and value.

Here are five reasons why you need online booking for your salon, spa or clinic.

Fill up your calendar

Online scheduling is a fantastic method to fill your calendar. Because it makes it easier for customers to schedule an appointment by allowing them to do so online outside of your regular business hours.

Within a couple of minutes, people can visit your online booking website, identify the services they want to reserve, select a suitable date and time frame, enter their information, make a deposit, and submit a booking request.

Upon opening for the week, you already have 10 reservations pending!

Your clients will only see the dates and times you are available, which you can accept or change as needed. They won't actually have access to your appointment book.

Both new and old customers benefit from online booking, with easy access to it from your website, social media pages, or email or SMS campaigns. 

For the convenience of your clients.

In the end, the goal of online booking is to simplify the booking process for your customers. We all seek simplicity and ease in our daily lives, and online scheduling gives your clients the ability to arrange meetings whenever it is most convenient for them. By including Book Now buttons on your Facebook business page and Instagram profile, you can make it even simpler for customers to make a reservation with you. This form allows customers to schedule an appointment from their preferred social media platform without leaving it.

They can quickly see when their favourite team member is available, saving you from having to repeatedly communicate via phone or email to locate a time that works for both of you.

Less lost bookings

If you can't answer the phone, online booking helps you get bookings you might miss. You can even update your answering machine to let customers know they can make reservations online.
Additionally, because your phone is less likely to use during appointments, you can concentrate on your visitors while knowing that your online booking system is taking care of your new bookings.

Fewer cancellations and no-shows

Online booking appointments also reduces the chance of no-shows and cancellations. This is excellent news because 10% of scheduled appointments are typically "lost" due to cancellations or no-shows. Cancellations are the main cause of missed appointments, thus dealing with them is your biggest challenge.

When an online booking is verified by the salon, spa, or clinic, our booking system will automatically send an appointment confirmation message as well as reminder messages and call the clients prior to the appointment, both of which reduce no-shows.

Extra income

Online booking is widely used by salon, spa, and clinic proprietors since it has the potential to boost sales.

Are you ready to grow with Salon Beauty Booking?

Discover what to look for in an online booking platform and discover how to provide your customers and business with the best online booking experience.

If your salon, spa, or clinic doesn't provide online booking, get in touch with our support team or arrange a customised trial to learn how the salon's online booking and other powerful functionality can help you expand your business and arrange your appointments.